UX design is one of the most in-demand disciplines but hasn’t always been the hot topic it is today. The term was created in the 90’s when psychologist Don Norman joined Apple. Norman wanted a term that covered all aspects of a person’s interaction with a device: physical, technical, and psychological. Soon, other industry leaders like IBM and Facebook put design-thinking front and center; and as studies began...
The Rise of the UX Gold Rush
UX design is one of the most in-demand disciplines but hasn’t always been the hot topic it is today. The term was created in the 90’s when psychologist Don Norman joined Apple. Norman wanted a term that covered all aspects of a person’s interaction with a device: physical, technical, and psychological. Soon, other industry leaders like IBM and Facebook put design-thinking front and center; and as studies began...
With front-end mobile coding taken care of in the recent release of Android Studio 2.3, Google targeted cloud-based back-end development at its recent Google Cloud Next '17 conference.
While the show addressed cloud development in general, Google's mobile focus was exemplified by new serverless computing initiatives that provide back-end functionality for Android, iOS and Web apps.
These include an update to Google App Engine -- its nine-year-old serverless runtime environment...
Ecommerce marketers have four basic objectives. To start, they must bring new visitors to their store. Next is to convert more of these visitors into customers. Then they must look at ways to increase the average revenue earned per customer session. Finally, they must create incentives for these customers to return for future purchases.
Apart from bringing new visitors to your store, the rest of the marketing objectives are all directly influenced...
Fintech companies that have developed products for the under-served have a big challenge — reaching their intended customers.
Google and the Center for Financial Services Innovation are hoping to change that. The tech giant and CFSI, a nonprofit dedicated to promoting financial health, have been collaborating on ways to help customers wade through financial apps in the Google Play store. They are also trying to guide developers on building...
Search engines are advancing at the fastest rate we’ve seen in many years thanks to machine learning. These advances have allowed the search engines to focus on providing the most relevant results, not only in terms of content, but also in terms of user experience (UX).
At the end of the day, what is good for the consumer is good for organic search performance — especially if we consider how machine...
With 2016 over and done with, the gears are turning. Q1 of 2017 is well underway, and with it does come the next ecommerce technology trends. Last year turned out some rather impressive numbers for ecommerce. According to eMarketer, ecommerce generated an estimated 8.6% of all retail spending in 2016, hauling in about $1.915 trillion.
Adobe, one of the world’s largest and most powerful software companies, is trying something new: It’s applying machine learning and image recognition to graphic and web design. In an unnamed project, the company has created tools that automate designers’ tasks, like cropping photos and designing web pages. Should designers be worried?
The new project, which uses Adobe’s AI and machine learning program Sensei and integrates into the Adobe Experience Manager CMS,...
The digital revolution is in full swing. How will it change our world? The amount of data we produce doubles every year. In other words: in 2016 we produced as much data as in the entire history of humankind through 2015. Every minute we produce hundreds of thousands of Google searches and Facebook posts. These contain information that reveals how we think and feel. Soon, the things...
A meme can travel halfway around the world while nuance is putting on its shoes.
Ideas bounce around the Twitters, endorsed and adopted wholeheartedly through fear, surprise, or a fanatical dedication to the church of UX. Mobile-first, responsive over m-dot, prototypes over wire frames. These truths we hold to be self-evident. Complex and contextual ideas, reduced to tweetable dogma.
So too the images which attempt to explain User Experience. The...
Chris O’Connor, IBM’s General Manager for Internet of Things Offerings, has been involved with connected devices for almost 25 years. As a result, he has a unique view on the emergence of the Internet of Things (IoT), what it means for the future, and what we can learn from previous generations of technology.