I wrote this article because of an incident that happened to my friend last week; let's call him Steve. Steve wanted to buy a house by taking a loan at a bank he desired, but, in the end, he used another bank. I thought, it’s just a common thing because the offer by the other bank was better. Surprisingly, my friend denied this, saying the proposals were absolutely identical, which really intrigued...
How Banks Are Losing Millions by Ignoring UX Design
I wrote this article because of an incident that happened to my friend last week; let's call him Steve. Steve wanted to buy a house by taking a loan at a bank he desired, but, in the end, he used another bank. I thought, it’s just a common thing because the offer by the other bank was better. Surprisingly, my friend denied this, saying the proposals were absolutely identical, which really intrigued...
Fast, secure and ease of payment processes enable a smooth online customer experience – one that is likely to drive retention and customer growth. Payments are essentially the lifeblood of an eCommerce business and the choice of the right payment gateway is critical to the success of your online store. As there are numerous payment gateway options available, this article addresses the key areas to consider when deciding which payment gateway to...
The Internet of Things is rapidly changing businesses and companies by making them more data driven. It is a concept that has the potential to not only impact how we work but also how we live. The Internet of Things revolves around augmented machine to machine communication; it is built on networks of data gathering sensors and cloud...
When Amazon decided to enter the Indian e-commerce market, it was clear from the outset that something would have to give. That something was the very business model that had made Amazon an internet powerhouse in the U.S. 
A few years ago I stumbled across an amazing blog post on MeasuringUsability.com by Jeff Sauro, and had an epiphany. He had outlined the way he was conducting Pareto Principle-based user research, and I realized that I could modify what he was doing to obtain data that my organization had been struggling to uncover. 
Currently, good UX design focuses on obvious navigation, uncluttered content and knowledge of your audience. But as technology advances, so does UX and UI. Below, 10 technology experts from Forbes Technology Council offer their insights on how these current best practices will change in the next few years, and what companies can do to prepare for the shift. 