Fintech companies that have developed products for the under-served have a big challenge — reaching their intended customers.
Google and the Center for Financial Services Innovation are hoping to change that. The tech giant and CFSI, a nonprofit dedicated to promoting financial health, have been collaborating on ways to help customers wade through financial apps in the Google Play store. They are also trying to guide developers on building... Posted: 04/24/17 [ Read More... ]
Search engines are advancing at the fastest rate we’ve seen in many years thanks to machine learning. These advances have allowed the search engines to focus on providing the most relevant results, not only in terms of content, but also in terms of user experience (UX).
At the end of the day, what is good for the consumer is good for organic search performance — especially if we consider how machine... Posted: 04/21/17 [ Read More... ]
In today’s technological world, it may be easy to ignore user experience, particularly when it comes to trivial questions regarding icons, colors, or the position of a button on a screen. However, you should keep in mind that bad user experience can be quite costly, and has the potential to manifest into something much bigger. Posted: 04/19/17 [ Read More... ]
All around us, the world grows more intertwined every day. Thanks in part to our global web connections, we have the ability to interact with people and things on an incredible level. This online experience can be life-saving and important, or it can be as arbitrary as simplifying monotonous tasks.
There are many industries and companies that aim to advance this experience. One growing market, known as the Internet of Things... Posted: 04/17/17 [ Read More... ]
Starting an ecommerce business can be stressful.
Not because it's difficult, but because there's just so much information out there. It's hard to know what to do and when. Sure, you can figure it out through trial and error, but that can get expensive. Fast.
Throwing your computer at the wall can seem like a better solution. But, before you launch your laptop at the drywall, keep reading. The four steps I... Posted: 04/14/17 [ Read More... ]
Most people are still trying to comprehend President Donald Trump’s highly controversial immigration ban, and the way things are going, it seems that Silicon Valley will also have to brace itself for various changes in regards to the H-1B visas given to foreign experts. Posted: 04/11/17 [ Read More... ]
Libraries have been vital in communities for ages. Now, in the era of digital media and instant information, more people are doing research and other traditional library tasks digitally. With so many people receiving information "on the go," local Tomball and Spring-area libraries are working to evolve in the digital times.
Social media platforms are one of the main avenues libraries are connecting with others digitally.
The American Community Survey, which is... Posted: 04/10/17 [ Read More... ]
Most people don’t look forward to doctors’ visits. As kids, we dreaded the needles and the medicine. As adults, we dread the time off work, the commute to the doctor’s office, and worst of all, the wait. So it’s no surprise that modern healthcare consumers are eager to bypass all that. Accustomed to getting everything from banking services to entertainment on demand, they are ready to approach their healthcare...
Posted: 04/07/17 [ Read More... ]
Companies know that at scale, small details can make a big difference. Nowhere is this more obvious than in the realm of design.
While some in the C-Suite deride design as superficial, design isn’t just the way something looks. Design dictates the way we do our jobs, build our businesses and live our lives.
For design skeptics, there’s plenty of data to back up these claims. A study by DMI and Motiv... Posted: 04/03/17 [ Read More... ]
With 2016 over and done with, the gears are turning. Q1 of 2017 is well underway, and with it does come the next ecommerce technology trends. Last year turned out some rather impressive numbers for ecommerce. According to eMarketer, ecommerce generated an estimated 8.6% of all retail spending in 2016, hauling in about $1.915 trillion.
Posted: 03/31/17 [ Read More... ]