PARETO PRINCIPLE-BASED USER RESEARCH

What is the Pareto Principle and How Can We Apply it to UI/UX Design Research?

ux-ui-design-staffing-pareto-principle A few years ago I stumbled across an amazing blog post on MeasuringUsability.com by Jeff Sauro, and had an epiphany. He had outlined the way he was conducting Pareto Principle-based user research, and I realized that I could modify what he was doing to obtain data that my organization had been struggling to uncover. Read More...

The Next Five Years: How UX Best Practices Will Change And How You Can Keep Up

ux-ui-design-staffing-bay-area Currently, good UX design focuses on obvious navigation, uncluttered content and knowledge of your audience. But as technology advances, so does UX and UI. Below, 10 technology experts from Forbes Technology Council offer their insights on how these current best practices will change in the next few years, and what companies can do to prepare for the shift. Read More...

Product Management and UX Design Guided by Psychology

7 Concepts of Psychology Which Inform Good UX Design

UX-design-psychology-and-product-management Understanding UX design is part science and part psychology. The approach to UX design is broad and usually depends on the education or job history of the person involved in it. Someone in product management will approach UX design differently than a interaction designer, and so forth. But no matter how diverse someone’s background is,...

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Finding the Right Talent: Mastering UX Design Staffing

Great UX Design Help Your Online Business to Succeed

Mastering UX Design Staffing Exceptional UX design staffing is essential to the successful launch of any new technological product. From a business standpoint, having an easy-to-use interface instead of a clunky, cumbersome one is the difference between n a product taking off or faltering. The best advice for companies who want to succeed is to simply work with the...

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Senior UX Designer

Senior UX Designer Opportunity in Bay Area

The Senior UX designer needs to be competent in all of facets of the design process, and exceptionally skilled in Interaction Design, spanning desktop to mobile and everything in between.  Read More...

5 Tips for Improving UX in eCommerce

UX Design is Crucial for Mobile eCommerce Success

mobile-ux-design-for-ecommerce Great customer service is the backbone of any brick and mortar business in the Bay Area, but it is also critical to the success of an online company. For example, a digital staffing company in San Francisco, would want to create a user experience that is as enjoyable as if the customer actually visited the store in person, or even slightly better. Today’s consumer...

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