Equinox vs. Peloton in the Evolution of at-home Exercise

The demand for a convenience-based lifestyle is quickly emerging, and luxury exercise companies- such as a competitors Pelaton and Equinox- are rising to the occasion. An article recently published by FastCompany debriefs Equinox's plans to diverge into the world of at-home equipment and streaming classes. In the $14B market of on-demand home fitness, top competitors in the industry are looking to introduce their presence through expanding portfolios and products...

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