Ten design practices to deliver business value

  For those companies that get design right, the prizes are rich. The S&P 500 companies that invested most into design processes, capabilities, and leadership over the past decade, including design stalwarts such as Disney, Nike, and P&G, outperformed the rest of the index by 211 percent.

Design Thinking Approaches 50. Yet it is still Misunderstood.

McKinsey published a recent brief on design thinking as it nears its 50th birthday. It found that many companies still struggle to realize value from design. "While...

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