3 Scenarios for Marketing with the Internet of Things

Internet of Things MarketingThe IoT itself can’t even be considered futuristic anymore. It’s here now. In fact, it’s become so big that this year’s Consumer Electronics Show (CES) in Las Vegas dedicated a whole track to it.In December, too, the Interactive Advertising Bureau (IAB) released a consumer study that showed that close to two-thirds of American consumers own at least one connected device.That includes connected cars, connected/smart TVs, fitness trackers, home control...

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Microsoft’s AI writes code by looting other software

Artificial Intelligence CodingArtificial intelligence has taught itself to create its own encryption and produced its own universal 'language'. Now it's writing its own code using similar techniques to humans. A neural network, called DeepCoder, developed by Microsoft and University of Cambridge computer scientists, has learnt how to write programs without a prior knowledge of code. First reported by the New Scientist, the system works by taking lines of code from existing programs and combining...

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Adobe Is Building An AI To Automate Web Design. Should You Worry?

AI Web DesignAdobe, one of the world’s largest and most powerful software companies, is trying something new: It’s applying machine learning and image recognition to graphic and web design. In an unnamed project, the company has created tools that automate designers’ tasks, like cropping photos and designing web pages. Should designers be worried? The new project, which uses Adobe’s AI and machine learning program Sensei and integrates into the Adobe Experience Manager CMS,...

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UX is UI

User Experience is User InterfaceA meme can travel halfway around the world while nuance is putting on its shoes. Ideas bounce around the Twitters, endorsed and adopted wholeheartedly through fear, surprise, or a fanatical dedication to the church of UX. Mobile-first, responsive over m-dot, prototypes over wire frames. These truths we hold to be self-evident. Complex and contextual ideas, reduced to tweetable dogma.   So too the images which attempt to explain User Experience. The...

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‘We do not see upside’: London-based analyst calls ‘neutral’ after Snap’s London IPO road show

Snap Inc. Internet of ThingsSnap Inc. took its initial-public-offering road show to London on Monday, looking to persuade potential UK investors to buy up the company's stock, but one London-based analyst remains "neutral" about the company's ability to drive upside beyond its initial price range of $14 to $16 a share. Atlantic Equities research analyst James Cordwell did not attend the presentation on Monday but spoke with clients who did. (Atlantic Equities is...

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What Small Businesses Need to Do to Win in Online Retail

Digital Retail For Small Companies Any company of any size -- whether it’s one employee working out of her basement or a multi-national company balancing millions in revenue -- must consider how digitization is affecting business as we know it. The question is no longer “When do we innovate?” but rather “How do we innovate?” According to Gartner, in the next five years, U.S. CIOs expect their companies’ digital revenues to grow from 16...

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Four Digital Retail Problems and the Answer to All

Digital Retail Problems We are living in the digital age – where online shopping rules and midnight Black Friday purchasing is now being conducted primarily from the couch. But behind the scenes of retailers, combining digital services with existing brick and mortar operations isn’t a walk in the park. According to Gartner’s 2016 Chief Supply Chain Officer survey, 57 percent of CSOs listed the sales shift from physical stores to online retail as one...

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Banking UX Design Challenges and Opportunities in 2017

fintech-financial-technology-digital-staffing User Experience (UX) in banking is about human feelings, impressions and behaviours while using banking digital interfaces. For my UXDA agency the aim of banking UX engineering is to create financial services that matches users’ needs with banking capabilities and are easy and pleasant to use. So, let’s outline some general Do’s and Don’t’s in banking UX for 2017 and reveal how UX can help banks to enhance their customer involvement next...

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The Most Important Design Jobs Of The Future

UX Design and Future of Tech Job Market Yesterday's graphic designers are today's UX designers. Will tomorrow's UX designers be avatar programmers, fusionists, and artificial organ designers? Yes, according to the illustrious roster of design leaders we spoke with here. Read More...