“There may not be physical employees to speak to and ask questions to, but there are chat robots, or “personal shoppers” that will aid you through the sales process. They’re intuitive, savvy and constantly learning from you,” said Baldwin. “ AI has begun to do what loyalty programs have not. They’re building loyalty by understanding individual customer’s needs , timing, price-elasticity, and channel-preference. Retailers will know what their customers’ needs are even...

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